Verizon Raises Prices Again: This Time for Multiple Devices

Well, it's happening again and quite frankly, it makes sense.

Verizon is raising prices again (and by quite a bit), but this time, it is for its Mobile Protect Multi-Device plans with four to 20 lines.

Starting March 27, the monthly fee will jump from $60 to $68, adding $96 annually for affected customers, many of whom are families. This latest price increase comes after a series of price hikes throughout the past year, including:

• December 2023: An administrative fee increase for all phone plans.
• January 2024: A $4-per-line increase for Unlimited and 5G plans, partially offset by extra hotspot data.

Verizon justifies these price increases by citing a need to "continue to provide the best experience and support," a standard industry response.

Clarifying the decision, Verizon states that funding network investments, covering rising operational costs, and supporting ongoing innovation are reasons for these price increases.

Industry-wide trend:

This price hike mirrors a broader trend in the wireless industry. AT&T raised prices by $0.99 per line just a week prior to Verizon's January increase.

New Total Wireless Protect plan:

While raising existing plan prices, Verizon also announced Total Wireless Protect, a $5-per-month device protection plan available through its prepaid brand.

The service contract includes protection against accidental damage (drops, spills), mechanical breakdowns, and post-warranty coverage. You only pay a service fee once your claim is approved.*

More Information: Total Wireless Protect plan

*Service fees and claim limits:

• Repairs: A $29 service fee + applicable tax applies per repair. Up to two repairs per 12 rolling month period, beginning on the first repair or replacement. Applies based on the covered device and when and where repair service is available. Otherwise, a replacement is available under Accidental Damage (All Other) for a $29 to $349 service fee depending on your device tier.
• Replacements: A $29 to $349 service fee + applicable tax applies per device replacement, depending on your device tier. Visit fastclaim.com/totalwireless for details on device tier information. BYOD device models not included in the Total Wireless list of approved devices will be classified under Tier 5. Up to two device replacements per 12 rolling month period, beginning on the first repair or replacement. Device replacement will be a new or refurbished product of like kind and quality."

Enrollment: You can enroll in Total Wireless Protect while purchasing and activating a qualified Total Wireless device at stores or online, or you may add the protection within 30 days of your device activation. If you decide to enroll in protection after 30 days of activation, or if you're bringing your own device (BYOD), we may require the device to pass a visual or virtual mechanical inspection before enrollment.

Maximum Coverage per Claim: The lesser of the replacement value of the covered device or the original covered device purchase price, minus your service fee.

Exclusions: Loss or theft; service performed by anyone not authorized by us; and losses covered under a manufacturer’s warranty. Refer to your coverage documents for a complete list of exclusions.

Cancellation: You can cancel this optional coverage at any time by calling 1-866-663-3633, in-store, or 'in the store, or by logging in to your totalwireless.com account. You’ll receive a refund and/or credit, if any, within the time frame required by law.