Verizon Business launches GenAI tool for small businesses
Verizon's new AI tool for small businesses is an industry first. Here's how it works and why you should keep your eyes on it.

Verizon Business just introduced Business Assistant, a generative AI-powered text messaging tool designed to automate customer interactions for small businesses. This tool aims to address the challenges small business owners face in managing customer inquiries while balancing other operational demands.
The primary goal of Business Assistant is to reduce the time spent on routine customer inquiries, enable 24/7 customer support via text, offer a convenient communication channel, and provide data insights into customer interactions.
How it works
Business Assistant provides automated text responses to frequently asked customer questions. When a question falls outside its current knowledge base, it seamlessly transfers the conversation to a live employee. The system is designed to learn from each interaction, gradually improving its response accuracy and expanding its knowledge base over time.
Features and setup
Setup is easy through integration with existing Verizon mobile devices to minimize the barrier to entry for small businesses. It requires no new hardware or software or advanced technical expertise.
Business Assistant features an insights dashboard where business owners can access data on customer trends and engagement patterns. Business owners will also have control over the training and response parameters of the assistant.
Final thoughts
Launching this tool is an interesting move for Verizon Business. Besides claiming first for providing such a tool, it truly says something about Verizon's commitment to supporting its small business customer base.
Time is a big commodity for any business owner. That said, Business Assistant will be invaluable if you want to save time, serve more customers, enhance customer engagement, and gain insights into your customers.
Since this solution supports small business owners in managing customer communications and optimizing operational efficiency, it begs me to wonder what else is in the pipeline.
But we shall see, of course.
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